E-business through a Web site needs to be approached as if it were another bricks-and-mortar outlet. It needs to be justified on a sound business case.
It is commonly said that the software industry has increasing returns, whereas most other industries have diminishing returns. Since the Web sits in the overlap between software and the real world, should we expect it to have increasing or decreasing returns?
Spin Group is a digital media company made up of innovative and motivated thinkers including artists, designers, organizers, programmers and entrepreneurs.