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08/15/03
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Personas: Setting the Stage for Building Usable Information Sites
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Alison J. Head
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Articles and White Papers
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| Pointers for developing useful personas.
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04/19/04
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Observing the User Experience: A Practitioner’s Guide to User Research
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Andrew Hinton
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Articles and White Papers
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| How do we go about learning who our users are and what they really need? And how do we do this in a way that helps us make a strong case for our design decisions to the people in charge?
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08/17/05
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Persona Non Grata
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Dan Saffer
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Articles and White Papers
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| Done well, this is exactly what personas do. The problem is, most teams build personas from the wrong kind of user information, or worse, base them on assumptions. It’s no surprise that a Web search for personas brings up an amazing variety of persona sets, and most of them are terrible.
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09/14/04
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Making Personas More Powerful: Details to Drive Strategic and Tactical Design
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George Olsen
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Articles and White Papers
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| Personas ought to be one of the defining techniques in user-focused design. Lots of professionals create them, yet too often the personas end up being too vague to guide a product's focus.
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02/07/05
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Key steps in creating your reader persona
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Gerry McGovern
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Articles and White Papers
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| The first step in developing successful reader personas is to decide what readers you are not going to focus on. Good web management is often more about what you exclude than what you include.
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07/16/03
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Researchers delve into the human factor
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Ina Fried, Staff Writer, CNET News.com
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Articles and White Papers
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| Researchers are trying to get a grip on one of the big problems with computers: the human on the other end.
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01/01/01
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User profile forms
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Information & Design
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Downloadable File
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01/31/05
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Usability of Websites for Teenagers
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Jakob Nielsen
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Articles and White Papers
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| When using websites, teenagers have a lower success rate than adults and they're also easily bored. To work for teens, websites must be simple -- but not childish -- and supply plenty of interactive features.
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03/14/05
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Lower-Literacy Users
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Jakob Nielsen
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Articles and White Papers
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| Lower-literacy users exhibit very different reading behaviors than higher-literacy users: they plow text rather than scan it, and they miss page elements due to a narrower field of view.
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12/07/04
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Three Important Benefits of Personas
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Jared M. Spool
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Articles and White Papers
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| While grounding helps people adjust to complex situations, it can be detrimental when it happens during the design process. If, while conjuring up an interface, designers ground themselves in the design, they run the serious risk of creating an interface that only they can use.
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01/25/05
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Uncovering Users In Your Own Organization
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Lynn Rampoldi-Hnilo
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Articles and White Papers
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| This article is the first of a two-part series that recommends internal resources that you can assess. In Part One, we examine customer databases. In Part Two of the series, we will consider other internal resources, such as product managers, call support centers, field consultants, and corporate surveys.
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01/28/03
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Face to Face With Your Users: Running a Nondirected Interview
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Mike Kuniavsky
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Articles and White Papers
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09/25/04
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Extending a Technique: Group Personas
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Mike Kuniavsky
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Articles and White Papers
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| Entertainment, education, and collaboration software is often used by two or more people simultaneously. Each of these groups has a different set of needs and expectations, and each can be modeled as a group persona, rather than as individual users.
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02/03/03
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The cranky user: Pigeonholed
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Peter Seebach
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Articles and White Papers
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01/02/05
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Creating Quality Personas
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Shannon Ford
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Case Studies and reports
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| Understanding the levers that drive user behavior.
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10/04/98
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Personalization is Over-Rated
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useit.com: Jakob Nielsen’s Website
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Articles and White Papers
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02/06/00
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Novice vs. Expert Users
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useit.com: Jakob Nielsen’s Website
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Articles and White Papers
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01/01/02
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Giving the Human Touch to Software
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Yogita Sahoo
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Articles and White Papers
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